The Kosh Box

Role: Solo UI/UX Designer, Web Developer, Visual Designer

OVERVIEW

Elegance, indulgence and self-care reflected in a brand identity, marketing strategy and e-commerce website. Producing a strong and impactful presence to the brands customer base.

Timeline: January 2025 (Ongoing)

Tools: Figma, FigJam, Shopify, Photoshop, Illustrator

Go To

Brand Design

Elegance, Self-Care and Serentity Encompassed by A Brand Identity.

The goal of the branding was to invoke a feeling of serenity and elegance. By taking advantage of the colors meanings, it creates the following sensations and emotions for the user:

Positivity and Joy

Serenity and Tranquility

Calm and Clarity

Caring and Youthfulness

Additionally, by making hand drawn elements of flowers, fruit, spices and leaves, it facilitates a connection between the user and their need to reconnect with nature and their self-care needs.

Primary Logo

Logo Variations

Color Palette

Illustrated Elements

Favicon

Font Pairings

Cosi Times The quick brown fox jumps over the lazy dog

GT Sectra The quick brown fox jumps over the lazy dog

GT America The quick brown fox jumps over the lazy dog

Packaging

The Anticipation of Receiving A Visually Pleasing Gift Box.

By creating a gift box that is visually aesthetic, consumers will share their purchasing experience on social media with their followers.

Outside

Inside

Marketing Strategy

The Kosh Box is Not Just A Box, It's A Lifestyle.

This marketing strategy focuses on boosting social media engagement, building community, increasing their social media following and increasing sales. By positioning the brand as authentic, lifestyle-driven, and wellness-centered brand, they will be filling the gap between luxury gifting and personal care.

Check It Out!

LET'S CONNECT

Instagram

Linkedin

Email

Resume

Copyright © 2025 Chiedza Kaseke